As a part of Academic Social Responsibility, a guest lecture session was designed and delivered by Dr M Subramanian, HoD – MBA Program to the Commerce Students of MannarThirumalai Naicker College, Madurai on 16th December, 2021. The topic of the guest lecture was “The Entrepreneurial Journey of Innovation”. 156 Commerce Students of Mannar Thirumalai Naicker College benefited out of this program.