SAMS FUN FRIDAY

The School of Animation and Media Studies (SAMS) hosted its second “Fun Friday” event for the academic year on July 19, 2024. This monthly initiative serves as a dynamic platform for students to showcase their creative talents through various singing and instrumental performances, promoting artistic expression and community engagement within the student body.

The event took place in room S52 from 1:00 pm to 1:30 pm. A total number of  73 students participated in the event. The gathering commenced with a welcome address by Yogeshwaran S M, a student of III B.Sc. Visual Communication, who effectively set an enthusiastic tone for the proceedings. His remarks encouraged fellow students to take advantage of the opportunity to share their talents and connect with one another in a supportive environment.

Mr. P. Kishore Kumar, Head cum Assistant Professor of SAMS, addressed the audience, commending the students for their active involvement. He emphasized the importance of such activities in fostering a well-rounded educational experience and highlighted how participation in creative events enhances both personal growth and professional development.

The event featured a diverse array of performances, ranging from vocal solos to instrumental showcases. The encouragement and support demonstrated by the attendees exemplified the collaborative spirit that SAMS aims to cultivate within its community.

The presence of faculty members further contributed to the event’s success, as they engaged with students and provided valuable encouragement throughout the performances. Their involvement reinforced the institution’s commitment to nurturing a holistic educational environment where creativity and collaboration are prioritized.

Employment Opportunities for Cinematography in Film Industry

The School of Animation and Media Studies conducted a Career Counselling Session titled “Employment Opportunities for Cinematography in Film Industry” on 17.09.2024. The session aimed at providing students with a comprehensive understanding of the current trends, skill sets, and career opportunities in cinematography. A total of 13 students participated in the session.

The session was inaugurated by Mr. P. Kishore Kumar, Head and Assistant Professor of the School of Animation and Media Studies. In his opening remarks, Mr. Kishore Kumar highlighted the importance of such sessions in bridging the gap between academia and industry, emphasizing how vital it is for students to stay updated with evolving industry demands.

The keynote speaker for the session was Mr. A. Karthikeyan, an accomplished alumnus, Freelance Cinematographer and Assistant Professor at Cluster Media College, Coimbatore. With extensive experience in the field, Mr. Karthikeyan delivered an engaging and informative session. He discussed the Current Industry Trends, Required Skill Sets and Potential Career Paths.  He also spoke about freelancing opportunities and how students could explore independent projects to build their portfolios.

The session concluded with an interactive Q&A session, where students actively engaged with the speaker, asking questions about the challenges and rewards of working in the cinematography field.

Overall, the session was highly informative and well-received by the students, offering them valuable insights into the professional world of cinematography. The event successfully fulfilled its objective of guiding aspiring cinematographers on how to navigate their career paths in the ever-evolving film industry

Beyond the Silver Screen: Exploring Diverse Careers in the Marketing Industry

The School of Animation and Media Studies (SAMS) organized a career counselling session titled “Beyond the Silver Screen: Exploring Diverse Careers in the Marketing Industry” on 23rd September 2024. The session was conducted by Mr. Vishnu Senthilprathaban, C.T.O and Creative Head, Vishaan Creators, a renowned creative and marketing agency from Madurai.

A total of 69 students from II B.Sc. Visual Communication (04), III B.Sc. Visual Communication (12), II B.Sc. Animation (23) and III B.Sc. Animation (26) actively took part in the event, which was designed to broaden their understanding of career opportunities within the marketing industry. The speakers from Vishaan Creators provided valuable insights into various sectors such as branding, digital marketing, content creation, social media management, and advertising. They highlighted how the creative skills to be developed in animation, visual storytelling, and multimedia production for crafting compelling marketing campaigns and driving brand narratives.

The session also explored current industry trends, including the rise of digital platforms, influencer marketing, and the integration of animation in online promotions. During the interactive Q&A session, students were able to gain insights into specific career paths, industry expectations, and internship opportunities.

The event equipped the students with the knowledge and skills required for diverse careers, encouraging them to think beyond traditional roles in the media and entertainment industries and explore new fields within marketing and brand development.

 

CERTIFICATE COURSE ON “ACTING FOR ANIMATION”

The School of Animation and Media Studies organized a Value Added Course titled “Certification Course on Acting for Animation” from 16th September 2024 to 19th September 2024 at the college premises. The course was led by three distinguished resource persons: Dr. Prabahar Vedhamanickam, Retired Professor from American College, Madurai; Mr. Thirunavukkarasu, Alumnus of the National School of Drama, New Delhi; and Mr. Murugan, Folk and Theatre Artist and Freelance Trainer from Madurai.

The course aimed to enhance their acting skills for animated projects and through practical sessions, students learned how to apply key techniques such as body language, facial expressions, voice modulation, and emotional depth to bring animated characters to life. The course provided invaluable insights into character creation and storytelling, emphasizing the role of acting in enhancing the believability and emotional impact of animation. The hands-on workshops focused on teaching students how to effectively convey emotions and personality through body movement, facial expressions, and voice, improving their overall animation and storytelling skills. The outcome of this course is to master essential acting techniques, enhancing their ability to create expressive and believable animated characters. They developed skills in body language, facial expressions, and voice modulation to elevate their animation storytelling.

Totally 53 Students from I B.Sc. Animation (VFX & FP), II & III B.Sc. Viscom and II M.Sc. Viscom were benefitted

 

POWER SEMINAR ON “AVGC- ANIMATION, VISUAL EFFECTS, GAMING, COMICS”

The School of Animation and Media Studies (SAMS) at Subbalakshmi Lakshmipathy College of Science, Madurai, successfully hosted a Power Seminar on “AVGC – Animation, Visual Effects, Gaming, Comics” on October 21, 2024, via Google Meet in association with ICT Academy. The seminar featured Mrs. Karunya Gunavathy, Founder of Raphael Creatives, as the distinguished resource person. Mrs. Gunavathy, an industry expert with extensive experience in the AVGC sector, began the session with an overview of the latest advancements and opportunities in animation, visual effects, gaming, and comics. She highlighted the growing demand for skilled professionals in these fields and emphasized the importance of creativity, technical expertise, and continuous learning to stay competitive.

She also discussed emerging trends such as augmented reality (AR) and virtual reality (VR), which are reshaping the future of entertainment and media.

Students and faculty members attended the event, and the seminar provided a platform for both learning and networking. Attendees left with a deeper understanding of the AVGC industry’s evolving landscape and the skills required succeeding in this dynamic sector. Totally 99 students were participated in the workshop and benefitted.

“ANITALK ON CONTENT IS KING: CRAFTING COMPELLING DIGITAL NARRATIVES”

“ANITALK ON CONTENT IS KING: CRAFTING COMPELLING DIGITAL NARRATIVES” – 23.09.2024

ALUMNI INTERACTION CUM CAREER GUIDANCE PROGRAM

On September 23, 2024, the School of Animation and Media Studies at Subbalakshmi Lakshmipathy College of Science hosted an enriching Alumni Interaction cum Career Guidance Program titled “Anitalk on Content is King: Crafting Compelling Digital Narratives,” featuring Mr. Sivasankaranarayanan G, a distinguished alumnus from the M.Sc. Viscom batch of 2020-22, as the resource person. The event aimed to equip students with essential skills in digital storytelling and content creation, emphasizing the significance of crafting engaging narratives in today’s digital landscape.

Mr. Sivasankaranarayanan shared his insights on various aspects of content creation, including audience engagement, effective messaging, and the impact of storytelling across different media platforms.. The event successfully bridged the gap between academic learning and industry practices, providing students with valuable knowledge and inspiration to enhance their content creation skills.

As a result of this program, students reported a heightened understanding of digital narrative techniques, increased confidence in their storytelling abilities, and a clear direction for developing engaging content for various media platforms, ultimately preparing them for future careers in digital marketing and media production.

With a total of 32 students from I B.Sc. Animation (Visual Effects and Film Production) was participated and the session fostered a collaborative atmosphere, encouraging attendees to ask questions and share their own experiences.

“ANITALK: ANIMATING SUCCESS: FROM CLASSROOM TO CREATIVE STUDIOS”

ANITALK: ANIMATING SUCCESS: FROM CLASSROOM TO CREATIVE STUDIOS” – 18.10.2024

ALUMNI INTERACTION CUM CAREER GUIDANCE PROGRAM

The School of Animation and Media Studies at Subbalakshmi Lakshmipathy College of Science successfully hosted an insightful Alumni Interaction cum Career Guidance Program titled “Anitalk: Animating Success: From Classroom to Creative Studios” on September 23, 2024. The event featured
Ms. Sivananthini M, an accomplished alumnus from the B.Sc. Animation batch of 2021-24, currently working as a professional in the animation industry.

Ms. Sivananthini shared her journey from being a student to entering the animation field, highlighting the importance of technical skills, creativity, and continuous learning. She gave students a behind-the-scenes look into the animation industry, offering valuable insights into various career paths, challenges, and opportunities.

Through engaging anecdotes and practical advice, Ms. Sivananthini emphasized the need for developing a strong portfolio and staying updated with the latest software and trends in animation.

 The interactive session allowed students to ask questions, seek career advice, and gain clarity on their future professional endeavors. With a total of 37 students from I B.Sc. Animation (Game Design and Development) & I B.Sc. Animation (Visual Effects and Film Production) was participated and benefitted.

“ANITALK ON EDIT LIKE A PRO: ESSENTIAL SKILLS FOR VIDEO EDITING”

 “ANITALK ON EDIT LIKE A PRO: ESSENTIAL SKILLS FOR VIDEO EDITING” – 29.07.2024

ALUMNI INTERACTION CUM CAREER GUIDANCE PROGRAM

School of Animation and Media Studies, Subbalakshmi Lakshmipathy College of Science (Autonomous) organized an Alumni Interaction cum Career Guidance Program on “Anitalk on Edit Like a Pro: Essential Skills for Video Editing” on 29.07.2024 at our Editing Lab – SAMS. We have invited
Ms. Pratickha N M J, an alumnus of the School of Animation and Media Studies from the batch 2021-24.

Ms. Pratickha covered essential skills, including storytelling and technical proficiency, and demonstrated key editing techniques using popular software. The interactive Q&A session fostered engagement, allowing students to gain valuable advice on career pathways and networking.  It reinforced the critical role of alumni engagement in enhancing the educational experience, with participants expressing gratitude for the insights shared. Overall, the event successfully bridged the gap between academic learning and real-world application, providing students with a clearer understanding of the skills needed to excel in video editing.

The program successfully connected students with industry insights, reinforcing the importance of alumni contributions to their education. In conclusion, the program not only inspired students to pursue their passions in video editing with renewed confidence but also highlighted the importance of mentorship and guidance in shaping their future careers.

Totally 16 students were benefitted through this event.

TWO DAYS WORKSHOP ON “CLAY MODELLING”

The School of Animation and Media Studies (SAMS) at Subbalakshmi Lakshmipathy College of Science, Madurai, successfully conducted a two-day workshop on Clay Modeling on September 11th and 12th, 2024, at the college premises. The workshop commenced with an inauguration session, graced by the Vice Principal, Dr. T. Guru Baskar, and the Dean of Academics, Dr. S. Priya, who highlighted the importance of hands-on creative experiences in the students’ educational journey.

The resource person for the event was Mr. Rathakrishnan, a renowned sculptor from the Government College of Fine Arts. Over the course of two days, Mr. Rathakrishnan shared his expertise in clay modeling, guiding participants through essential techniques, including hand-building methods and surface detailing. Students were introduced to foundational concepts, such as forming shapes, creating textures, and refining clay sculptures, all of which were demonstrated through practical, step-by-step sessions. The interactive nature of the workshop allowed students to explore their creativity while gaining hands-on experience under the guidance of an expert. The event proved to be an inspiring experience, providing students with valuable insights into the world of clay modeling and a deeper appreciation for the traditional art form.

Totally 98 students were participated in the workshop and benefitted.

“ANITALK ON SEAMLESS STORYTELLING: MASTERING VIDEO- EDITING TOOLS AND TECHNIQUES”

“ANITALK ON SEAMLESS STORYTELLING: MASTERING VIDEO- EDITING TOOLS AND TECHNIQUES” 

ALUMNI INTERACTION CUM CAREER GUIDANCE PROGRAM

The School of Animation and Media Studies (SAMS) at Subbalakshmi Lakshmipathy College of Science, Madurai, recently organized an engaging Alumni Interaction cum Career Guidance Program, titled “Anitalk on Seamless Storytelling: Mastering Video Editing Tools and Techniques.” This insightful session was led by Mr. Thirugnanasambanthar B, a distinguished alumnus from the 2021-24 Batch and a successful Freelance Film Editor based in Chennai. The Event designed to cater specifically to students of II and III B.Sc. Visual Communication and aimed to provide an in-depth understanding of video editing as a career path. During the session, he shared his professional journey and expertise in video editing, detailing industry-standard tools, techniques, and the creative processes involved in crafting visually compelling stories. His comprehensive presentation covered both foundational and advanced aspects of video editing, emphasizing the importance of storytelling, technical skills, and artistic vision. The event proved invaluable in exposing students to the realities of the video editing field, inspiring them to explore new career opportunities and develop skills essential for a successful career in the media and entertainment industry. Totally 17 students were benefitted through this event.