ZEAL, BBA Association of Subbalakshmi Lakshmipathy College of Science, Madurai organized an Online Seminar, “Registration and Protection of Trademarks & Patents” on 13.05.2020. Mr.J.K.Muthu, Managing Director, Kamalam Group, Madurai & Chairman, Digitall, Tamil Nadu Chamber of Commerce was the resource person. He elucidated on the need for conversion of brand name into trademarks and the various forms of trademarks with appropriate examples for easy understanding. The means and ways of developing and registering patents were also discussed. Students actively participated and interacted with the resource person.