A guest lecture on “Branding & Immense of Brand Building” was organized for students of BBA on 10.11.2017. Mr.S.Srikanth – Marketing Executive, Planet Mini (iPhone’s Authenticated Reseller) was invited as the resource person. He highlighted the challenges and opportunities in brand building and the strategies to be adopted for building a successful brand. The students were immensely benefited through this guest lecture. Totally 58 students got benefited through this program.