India’s National Tourism Day is celebrated on 25.01.2023. It was established by the Indian government to raise awareness of the importance of tourism for the country’s economy, which is immense on the occasion of this celebration. Department of Marine Catering and Hotel Management and Yuva Club (Ministry of Tourism) organized a SLCS-Samaaj Seva—Outreach Activity on “SWACHHTA HI SEVA—Cleanliness is Service” as a one-day cleaning activity at Sirumalai, Dindigul Dist, on 23.1.2023. As part of the program, students collected waste materials from popular tourist spots in Sirumalai and disposed it in an environment friendly manner. A short rally was also organized to create swachhta awareness for the passers-by and on-lookers in the vicinity. The people in the village appreciated the efforts made by the students. In total, 32 students and 3 faculty members from MCHM took part in this program.